Revolutionizing the physics of photography
Illuminate AI’s software enables cameras to measure how objects reflect light and to deliver data no one else has.
Capturing reflectivity “fingerprints”
Every object has a unique ‘reflectance fingerprint’ which identifies its color, materials and chemistry. We leverage this data to create a new class of visual AI solutions which drive e-commerce, improve security, and enhance visual search.
see AI in a different light
Transform the power of AI with better input data
Get answers you can trust from AI that sees the world accurately. We move beyond the limitations of today’s cameras by controlling for lighting and geometry.
How it works:
From light to insight
Active illuminant
We measure with a known source of light.
Ambient light subtraction
We eliminate artifacts caused by ambient light.
Reflectivity database
We translate reflectivity fingerprints to actionable insights.
Saas solutions for
brands and retailers
Software that delivers commercial impact today and positions your business for the future.
E-commerce
Delivering personalized product recommendations and advice that builds consumer trust and loyalty.
Customer insights
Tailoring communications and marketing with accurate data on consumer skin tone and condition.
Product-market fit
Enabling data-driven design informed by a deep understanding of people, products and preferences.