Clarins, the 72-year-old French heritage beauty brand, has officially launched illuminateAI’s breakthrough technology in their stores world-wide. The global roll out is detailed in this Glossy piece, which highlights how we transform conversion rate, average order value and the consumer experience in-store.
Konrad Jarausch, illuminateAI’s CEO and co-founder, also discusses how the technology turns a smartphone into a scientific reader of skin color able to quantify pigmentation and undertone with a level of precision previously impossible. Paired with our expert-trained AI product recommendation algorithms, we deliver 10+ years of makeup expertise in a simple and easy to use app.
Grateful for the innovation and close partnership with the incredible group at Clarins. Together we are unlocking the power of measurement-based VisualAI and it is wonderful to see our work come to life inside Clarins stores.